Mobile Commerce Archives

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Melissa Turpan - January 13, 2023

117 views 27 mins

Mobile Store Issues that are Killing Your eCommerce Conversion Rate

While mobile phones are becoming increasingly popular for online shopping, are you concerned that you’re not making the most of your mobile sales potential? You’re not by yourself. As mobile devices have become the primary way that consumers browse and shop online, many businesses are facing the same challengeâ€”especially those relying solely on mobile websites […]

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Hazel Palan - July 12, 2022

376 views 26 mins

Evolution of Commerce From Ancient Times to eCommerce

evolution-of-commerce-from-antient-times-to-ecommerce

Commerce is a tricky concept that causes both wonderful and terrible events in humanity. It is not only the exchange of goods and services but also the exchange of cultures, foods, and lifestyles. It is the reason for the discovery of America & India, globalization, European imperialism, the Industrial Revolution, the invention of money, political […]

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Lara Soley - June 21, 2022

111 views 22 mins

Why Your Mobile-Friendly Website Is Not Enough To Grow?

As a Shopify store owner, you certainly think about how to win this audience and what mobile strategy to apply: you may think to build a mobile friendly website and a mobile application. Right? So you are on the right way then! 🙂 As the world is becoming increasingly mobile, it would be wise if […]

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Hazel Palan - June 10, 2022

258 views 41 mins

How Mobile Shopping Behavior Impacts Your Shopify Business

There is no doubt that the development of technology brought a new way of purchase behavior & mindset for customers. Furthermore, it has been changing swiftly all the time. Firstly, one of the biggest changes was the emergence of â€œonline shoppingâ€ which was a comprehensive reflection of the changes in consumerâ€™s purchase behavior. Because people […]

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Hazel Palan - May 20, 2022

158 views 15 mins

Why You Should Convert Your Shopify Store into a Mobile App?

Did you know that there areÂ 6.5 billion smartphone usersÂ whoÂ spend 5 to 6 hours on averageÂ with their phones during the day in 2023? And these smartphone users prefer to spendÂ 88% of their time within mobile appsÂ instead of browsing the mobile websites.Â This information explains whyÂ mobile apps convert between 2x-22x higherÂ than mobile websites. So, many of your […]

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Serena Powell - May 13, 2022

163 views 16 mins

Mobile App for Shopify: Is Your Business Ready for Mobile App?

Do you remember from which platform you shopped last time, mobile or desktop? It is probably mobile since now more than %80 of the eCommerce traffic came from there. If you don’t have a mobile app, there is no way that you use the full potential of your business for mobile and here is why. […]

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Melissa Turpan - April 22, 2022

274 views 14 mins

Mobile eCommerce: Comparison to Desktop & Tips to Improve Conversion Rate

Unfulfilled potential feels sad. And you might be feeling so when you check your decent Shopify store traffic on mobile with a mediocre conversion rate. Especially, when you compare your mobile conversion rates with other eCommerce stores or even with your desktop conversion. Considering the amount of money, sweat, and time you put into bringing […]

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Hazel Palan - February 18, 2022

206 views 19 mins

What is Mobile Conversion Rate?

One of the metrics you may hear about but don’t fully understand or know what it means is mobile conversion rate. So, what exactly does it mean? Mobile conversion rate refers to the percentage of mobile visitors that complete an action on your mobile website or mobile appÂ that you define as valuable to your business […]

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Yasmin Garet - May 18, 2021

118 views 16 mins

Mobile Commerce: How To Adapt Your Business To Today’s Mobile World

You probably heard of Charles Darwin, best known for his contributions to the science of evolution. There is a famous phrase that originated from his Evolutionary Theory as a way of describing the mechanism of natural selection. Which is called â€˜â€™The survival of the fittestâ€™â€™. From the biological evolutionary perspective, the phrase means that â€˜the […]

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Yasmin Garet - September 21, 2020

134 views 11 mins

Why Do You Need Mobile Analytics? From Jonas Kurzweg of UXCam

The Next Commerce Talks continues with experts from different eCommerce fields. Our second guest is Jonas Kurzweg, the marketing head of leading mobile analytics tool UXCam. His passion for UX motivates him to help app makers be user-focusedâ€”an approach that becomes even more critical when you turn Shopify store into mobile app and aim to […]