Seasonal Marketing Archives

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Melissa Turpan - November 26, 2025

285 views 9 mins

5 Smart Shopify Upsell Ideas to Maximize AOV During Black Friday 2025

Smart Shopify upsell ideas for black friday

Black Friday 2025 is shaping up to be one of the most competitive peak seasons Shopify merchants have ever faced. With customer acquisition costs continuing to rise and discounts becoming more aggressive every year, brands need a revenue strategy that goes beyond promotions alone. Brands that invest in a well-optimized mobile app for Shopify are […]

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Melissa Turpan - October 31, 2025

260 views 11 mins

BFCM Strategies: What You Should Know

While the BFCM season is fast approaching, many Shopify merchants still see it as a weekend of deep discounts and record-breaking sales. But the truth is, not everyone wins during BFCM and the difference lies in the unseen dynamics that shape this shopping season. There are hidden rules behind every high-performing brand; patterns in shopper […]

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Hazel Palan - July 28, 2025

507 views 26 mins

Seasonal ASO Guide: How Shopify Stores Can Drive More App Downloads During Peak Shopping Periods

Seasonal app store optimization graphic with mobile app preview and holiday app icon designs

Seasonal events like Black Friday, Christmas, and Back-to-School can significantly impact your Shopify mobile app’s performance. For brands that choose to build a mobile app for Shopify, these seasonal swings tend to be even more pronounced. Across the globe, Shopify merchants see major shifts in shopper behavior during these high-traffic periods. Shoppers actively search for […]

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Hazel Palan - May 23, 2025

402 views 9 mins

Seasonal App Design for Shopify Stores: Best Practices

Every Shopify store goes through seasonal moments. Times when shopper interest naturally spikes around cultural events, weather changes, local holidays, or major sales periods like Black Friday or Valentine’s Day. These moments bring higher traffic and stronger purchase intent which is why brands that run a mobile app for Shopify often see these swings more […]

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Serena Powell - October 24, 2024

232 views 14 mins

The Ultimate Guide to Mastering BFCM 2024 for Shopify Brands

Black Friday and Cyber Monday (BFCM) are the biggest sales events of the year, making them crucial for driving revenue and customer engagement, and they are coming in a very short time. To stand out from the competition in BFCM 2024 and make the most of this opportunity, businesses need a strong communication strategy especially […]

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Serena Powell - July 30, 2024

221 views 21 mins

Prepare your Shopify store for back-to-school: Key strategies for 2024

Get ready for back to school season 2024 with key strategies

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Lara Soley - February 5, 2024

137 views 14 mins

10 Valentine’s Day App Campaign Ideas and Push Notification Templates to Boost Shopify Sales

Love is in the air! Even if your app doesnâ€™t do roses, Valentine’s Day presents a golden opportunity for you to connect with your users and drive salesâ€”especially if you are running a mobile app for Shopify. In fact, V-day spending is expected to reach 26$ billion in 2024, twice as much as it was […]

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Yasmin Garet - October 10, 2023

203 views 7 mins

Holiday Marketing Ideas for Shopify Stores: Examples & Tips

The holiday season is one of the biggest revenue opportunities of the year for eCommerce brands. Whether itâ€™s Christmas, New Year, Valentineâ€™s Day, Motherâ€™s Day, or BFCM, seasonal peaks consistently drive massive increases in traffic and shopping intent. But while demand surges,Â competition becomes fierceâ€”and brands without the right strategy risk missing out on both new […]

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Yasmin Garet - September 29, 2023

126 views 12 mins

Post BFCM Marketing: How to Get More Sales on Your Shopify eCommerce Mobile App?

In our previous posts in the BFCM marketing series, we have shared tips on how to prepare your app for making the best of the sales rush and how to create a robust discount and deal strategy for your mobile app for Shopify. We also shared templates that you can customize and send to your […]

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Hazel Palan - November 11, 2022

212 views 16 mins

How to Avoid eCommerce Shipping Delays During Holiday Season?

how-to-avoid-ecommerce-shipping-delays-during-holiday-seasoon

November 11, 2022 The holiday season is an exciting period in which you can rocket your sales. However, it also could be an unfortunate time if you won’t be able to manage a high number of sales that you are not used toâ€”especially when growth accelerates after you turn Shopify store into mobile app and […]