Shopify Archives

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Serena Powell - March 11, 2025

256 views 14 mins

Why Every B2B eCommerce Brand Needs a Mobile App

Mobile apps have emerged as the new gateway for B2B commerce, transforming the way companies engage with their corporate buyers.Â Todayâ€™s buyers expect seamless, intuitive digital experiences that cater to their fast-paced, onâ€‘theâ€‘go lifestyles.Â This shift isnâ€™t just a passing trend; itâ€™s a fundamental change in how business transactions happen. In 2025, experts predict that […]

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Serena Powell - January 7, 2025

263 views 8 mins

How to Build an Effective Post-purchase Experience for Your Shopify Store

The post-purchase phase is where you turn a one-time shopper into a loyal, returning customer. Itâ€™s easy to think your job is done once an order is placed, but the real opportunity to build lasting relationships begins after the sale especially if youâ€™re delivering that experience through a mobile app for Shopify. Think of it […]

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Serena Powell - December 26, 2024

220 views 5 mins

Enrich Your Mobile App Merchandising to Drive More Sales

Organizing and presenting products effectively can be a game-changer for Shopify and Shopify Plus merchants with extensive product ranges. For brands that operate through a mobile app for Shopify, Shopneyâ€™s Multiple Showcase feature brings a new dimension to app merchandising, helping you create distinct, targeted homepages within your mobile app. This powerful tool delivers a […]

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Serena Powell - December 26, 2024

166 views 9 mins

How to Boost Engagement and Conversion with Live Selling

We live in the digital age now, and eCommerce is trending. Mobile shopping and social media channels are the hype now, and we need to talk more about live selling! What started in Asia as a trend for shopping live is now growing more in Western countries! So it only makes sense that this trend […]

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Serena Powell - October 24, 2024

233 views 14 mins

The Ultimate Guide to Mastering BFCM 2024 for Shopify Brands

Black Friday and Cyber Monday (BFCM) are the biggest sales events of the year, making them crucial for driving revenue and customer engagement, and they are coming in a very short time. To stand out from the competition in BFCM 2024 and make the most of this opportunity, businesses need a strong communication strategy especially […]

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Serena Powell - July 30, 2024

222 views 21 mins

Prepare your Shopify store for back-to-school: Key strategies for 2024

Get ready for back to school season 2024 with key strategies

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Serena Powell - May 31, 2024

199 views 12 mins

How To Increase Your Mobile Session Time in Your Shopify Store Mobile App

Increase Shopify Store Mobile App Session Time

In a world full of notifications and distractions, keeping a shopper engaged on your eCommerce app can be tough especially if youâ€™re running a mobile app for Shopify. If they donâ€™t spend enough time on the app, then the chances of conversion are even more poor. As a marketer/founder, that should scare you. But the […]

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Serena Powell - May 9, 2024

261 views 10 mins

How to Reduce Customer Retention Costs With an eCommerce App for Shopify Stores

a blog cover image about reducing retention costs for Shopify stores

As eCommerce continues to grow, mobile apps are emerging as integral tools for businesses. They offer customers a seamless and engaging shopping experience directly from their smartphones â€” especially when built as a mobile app for Shopify that syncs directly with your store data and customer journeys. With features like push notifications, personalized product suggestions, […]

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Serena Powell - April 24, 2024

292 views 14 mins

How to Reduce Shopify Retargeting Campaign Costs With Push Notifications

a blog cover image showing a mobile phone app with a push notification to engage customers

Retargeting ads can effectively re-engage website visitors who didn’t convert on their first visit. But if it was the only and best way to retarget customers, we wouldnâ€™t be coming with this blog especially for brands running a mobile app for Shopify. These campaigns can become expensive quickly, especially if you’re blasting ads across multiple […]

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Serena Powell - March 26, 2024

338 views 11 mins

How to Improve Conversion Rates on Mobile Campaigns for Shopify

a blog cover image about improving mobile campaign conversion rates

If you think mobile is the future, youâ€™re completely mistaken. Â Mobile is the present reality for all eCommerce brands especially those that choose to run a mobile app for Shopify. In the world today, a large part of e-commerce growth is driven by consumers using their mobile phones.Â According to Statista’s Market Insights, mobile e-commerce […]